Thursday, December 30, 2010

Cowboy Toyota and Text Messaging

We are currently in the market for a minivan. Yes a "minivan"! I was on Cowboy Toyota's website to learn more about their current deals and a cloud box was floating across their screen with a special offer. All you have to do is text "Cowboy" to "35555". So I did and got a response right away with a phone number and a link to their mobile site. I would have liked a response that asked what kind of make/model I am interested in. I am curious to see how they will further engage me in choosing their dealership????? We will see......

Tuesday, December 21, 2010

Chuck E. Cheese using Text to Join the Club

My daughter just turned 2 so we took her to Chuck E. Cheese.  She loved it and had a blast.  I was enjoying my soda and noticed their cool campaign they have for their email club.  Using text to join the club is genius.  All you have to do is text your email address to 35505 and you can receive exclusive coupons and activities.  Busy parents live on their phones and this is a great way to notify parents with good information. 

Thursday, December 16, 2010

recruitDC 2010: Generation Mobile: Diverse. Connected. On the go.

Check out this SlideShare Presentation:

Vote via Text on The Sing Off

The Sing Off has been a show me and my wife enjoy watching because these people have pure talent.  One of our favorite groups is Committed because every one of them can sing, even the ones that do the beat boxing.  You can vote for you favorite group via Text using the short code "97979".  Of course we voted via text and we look forward to the finale on Monday.  I have noticed TV has embraced adding the benefits of text messaging.  Lately I have seen a lot of commercials incorporating text messaging to get information about their products.  Cool stuff!

Wednesday, December 15, 2010

Saddleback Church and Text Messaging

Religious organizations are always looking at ways to increase their membership and keep their current membership engaged.  Saddleback Church is one of the largest and most influential churches in America.  They have implemented a text messaging campaign to increase interactivity and increase membership.  It has worked wonders for them.  I think more religious organizations should seriously consider Text Messaging.  Text messages can be sent to members before services or events to increase attendance, they can also deliver reminders for certain festivities.  They spend millions on paper bulletins that often get thrown away the same day, using text messages could save them a lot of money. 

Friday, December 10, 2010

106.1 KISS Text!

106.1 KISS-FM is a great radio station because it's one that both me and my wife can agree on.  They have a KISS Text program that is really unique because of its real time engagement.  It's easy to join - text "JOIN" to "51737".  The really cool part is what happens next.  Usually when I hear a great song on the radio and I don't know who it is you basically have to wait until the next time it plays.  With KISS Text you can text "NOW PLAYING" to 51737, and it sends you the song information.  HOW COOL IS THAT!!!  You can also send "CONCERTS" "CD" and "MOVIES" to 51737 and get answers quickly about each subject.

Wednesday, December 8, 2010

Chick-Fil-A Text Insider!!

I would eat Chick-Fil-A Monday-Saturday if I could, if they where open on Sunday's it would be 7 days a week! You can sign up to be a Chick-fil-A Text Insider and receive special announcements and exclusive promotions. Their is one close to my house and I will definitely stop by the next time I receive a text with an exclusive promotion. Go to the following link for more information on their Text Insider program - http://goo.gl/ga7lz.

Tuesday, December 7, 2010

Text to donate to The American Red Cross

The American Red Cross is truly engaged in the mobile arena. Their are tons of ways to donate to them but their "Text Haiti" program changed the way donors could give and it was wildly successful. First of all, lots of people participated, and now they have a huge pool of opted-in subscribers they can target for future fundraising projects. This Holiday season donors can text the keyword "GIFT" to 90999 and donate $25.00 to support the organization. Please visit their American Red Cross Text Donations page to see the many different options to support them.

Thursday, December 2, 2010

Text "JimmyV" to "85944" and donate to Cancer Research

Jimmy Valvano embodied passion and commitment. He started The V Foundation to eradicate Cancer. He will always be remembered for his memorable speech and the quote "Don't Give Up.....Don't Ever Give Up!"

You can donate money simply by texting "JimmyV" to "85944".

Wednesday, December 1, 2010

Toys "R" Us reaching parents via Text Messages

I think Toys "R" Us, Inc. is making a brilliant move with their Mobile Messaging campaign.  I have two young children and we find ourselves at Babies "R" Us a lot.  I am always looking for deals especially on diapers and food.  An article from Digital Journal discusses how Toys "R" Us is Catering to On-The-Go Shoppers Just in Time for the Holiday Season.

I think Prama Bhatt, Vice President, General Manager, U.S. e-commerce puts it best -

"Mobile phones are an integral part of busy moms' and dads' lifestyles, and we are always looking for exciting new ways to engage and present them with the most streamlined, on-the-go shopping solutions.

Expanding our mobile offerings to include coupon barcode scanning and mobile messaging allows us to build stronger relationships with our customers while providing added convenience."

Read more: http://www.digitaljournal.com/pr/156726#ixzz16sUYObco

So for all those on-the-go parents looking for great deals delivered right to their cell phones, just text "TOYS" and/or "BABIES" to 30364.